Transform your content from bland to bold.
Bland to Bold is a consulting program for B2B SaaS startups that want to find their bold alter ego.
BOOK AN INTRO CALL
THE BRANDS THAT MATTER AREN'T PLAYING IT SAFE. NEITHER SHOULD YOU.
I want you to be bold. But that doesn't mean copying the "cool" brands (Hey bestie!) or glomming onto trends that have nothing to do with you. After all, boldness isn't derivative or performative — it's the natural outcome of being yourself to a degree that others would not.
The process of establishing your Signature Ingredients™ allows us to distill your essence into a tangible document that's the foundation of your content strategy. This way, all of your marketing materials reflect the same "you" that your happiest customers and partners see.
Phase one: Foundation
We'll establish your Signature Ingredients, then deploy them inside a narrative-led content strategy. Your content roadmap includes themes, campaigns, topics, and unique angles — eliminating operational chaos.
$15,000
Phase two: Launch
We'll introduce your audience to the new, bolder you by publishing and distributing content. I roll up my sleeves and help execute the strategy while advising and coaching your team.
Starting at $5,000 per month
Phase three: Growth
We'll double down on what's working to scale our impact. We might also refine our narrative or content roadmap based on performance data and audience feedback.
Starting at $5,000 per month
You also get (at no additional cost)
- All of my playbooks, templates, and examples
- Weekly strategy calls over Zoom
- Unlimited emails and Slacks
- Access to my "friendly file" — a vetted list of creative marketing talent for hire
Do you specialize in any industry verticals?
Do you understand complex solutions and business models?
Do you offer a money-back guarantee?
How do your billing cycles work?
MAKE CONTENT YOUR NEXT GROWTH CHANNEL.
Book an intro call
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