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Boldface 2.0: Finding your brand's bold alter ego
I've been in a wrestling match with this newsletter for two years now.
First, I penned “Leading Thoughts,” a long-form monthly newsletter where I repurposed insights from my old podcast (RIP).
Me pouring one out for “The Notorious Thought Leader."
"Leading Thoughts" was a success — I quickly...
Feb 27, 2025
building in public