Tags: the bland to bold framework™
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Originality: The most powerful element of bold content
In my last email, I introduced you to the Bland to Bold Framework™, a diagnostic that helps you assess how bold or bland your content is by measuring the presence of four elements:
Originality
Novelty
Proof
Depth
Today's email is about the first element: originality.
I define originality as t...
Apr 01, 2025
4 elements of bold content
the bland to bold framework™
Introducing the Bland to Bold Framework™
I’m wicked excited to introduce you to the Bland to Bold Framework, a diagnostic that helps you assess where your content falls on a spectrum from bland to bold by measuring the presence of four critical elements.
There are four elements of bold content:
Originality: the distinctiveness of y...
Mar 13, 2025
4 elements of bold content
the bland to bold framework™